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Hackers are using a Flash flaw in fake document in this new spying campaign

The payload is delivered via phishing emails about a real defence conference -- but nothing happens until the target scrolls down to the third page...... Latest stories for ZDNet related to UK

McVitie’s launches £10m masterbrand campaign to showcase brand purpose

McVitie’s is launching a £10m master brand campaign as part of the “next chapter” of its marketing strategy, which aims to modernise the brand and drive purpose. Launching today (9 March), the ‘Sweeter Together’…

Shaving startup Harry’s attempts to tackle male stereotypes in new campaign

Shaving subscription startup Harry’s is launching a new campaign that aims to tackle the harmful stereotypes around what it means to be a man. The three-minute short film depicts an alien asking a young boy to show him how to be a man.…

The ICO preps campaign to educate consumers on data and GDPR

The Information Commissioners’ Officer (ICO) is preparing to launch a consumer education campaign that aims to increase the public’s “trust and confidence” in how businesses and organisations use thei... Marketing…

Hiscox claims industry first with new campaign that tracks live cyber attacks

Hiscox is claiming an industry first with the launch of a campaign that will track cyber attacks in real time, as it looks to position itself as the go-to brand for business insurance among SMEs. For the campaign, which launches Monday (19…

British Army hopes criticism around campaign will help attract more diverse recruits

The British Army says that criticism around its latest campaign will “help challenges perceptions” of the Army and encourage more diverse recruits. The ‘This is Belonging 2018′ campaign, created by Karmarama, shows…

Campaign of the year final: Jigsaw vs Nike

For a recap on all the campaigns visit 2017 year in review: Campaigns of the year The post

First Choice looks for brand awareness boost with ‘brave’ new campaign

First Choice is looking to stand out in the fiercely competitive new year holiday market with a two-minute ad featuring a rapping family helmed by a director who has worked with Beyonce and Ed Sheeran. The TUI-owned brand is looking to inject…