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McDonald’s channels Uber to keep pace with customer expectations

McDonald’s operates in a world of “escalating expectations” according to global chief marketing officer Silvia Lag... Marketing Week

Google to open UK datacentre region as enterprise cloud push gathers pace

Internet giant outlines next phase of enterprise cloud development, including rolling out machine learning across its portfolio and building out its global datacentre presence ComputerWeekly: Latest IT News

Fitness First hires first CMO to quicken pace of rebrand

David Anderson becomes first permanent global CMO to lead ‘innovation agenda’. Marketing Week - News